Here's what we've been saying, thinking and doing.
23 April 2012
Identica and Hyphen form collaborative partnership
Identica and product design and development consultancy Hyphen have formed a collaborative partnership to proactively explore new ways of developing brands and products, both for their existing client base and to look at generating their own product and brand IP.
13 April 2012
Pip pip hooray!
02 April 2012
Identica appoints Giles Hardy as Head of 3D Creative
Identica has hired Giles Hardy as its new Head of 3D Creative as it continues to cement its credentials in 3D design.
23 March 2012
Identica appoints John Wigham as Design Director
Identica is delighted to confirm that John Wigham is joining the agency as a Design Director, as Creative Director Sam Stone continues to bring exciting new creative talent into the agency.
09 March 2012
Identica’s ‘good, fruity fun’ packaging for PIP Kids
Identica has created the designs for the PIP Kids range of chilled organic drinks for children.
14 February 2012
Identica creates new identity for Which?
Which?, Europe’s largest consumer organisation, is to begin rolling out a new logo and visual identity system, developed by Identica.
03 February 2012
Tesco’s blueprint for change
15 January 2012 | The Sunday Times
Philip Clarke, Tesco’s chief executive, has already drawn up plans for bringing the shoppers back. Clarke’s vision is a Tesco that offers value, friendlier, more attentive service and an enjoyable shopping environment. “It’s when you go into the store and it’s got very clear pricing, a great range and good presentation. It should make you feel warmer,” said Clarke.
Tesco’s new look store at Tooley Street, near London Bridge
18 January 2012
Identica develop new Ecozone website
Leading branding agency Identica has launched a new website for the innovative cleaning and household products company Ecozone.
17 January 2012
Laughter is the best medicine – Sam Stone
A remedy for January blues and a New Year’s Resolution
A recent design industry survey suggested that many agencies feel their clients not only want more work for less money but perhaps more concerning for us creative types is that they also appear to want much safer design solutions as well. These are solutions that won’t cause too many difficult conversations within the business nor do they result in additional challenges over and above those dealt with day to day. We all know that safer solutions will not enhance, our own or indeed our client’s reputations and that ‘safe’ will ultimately not make the world a more interesting place to live.
Highlights
